How to Tell the Difference Between Revenue, Profit and Cashflow
Revenue, profit and timely cashflow are all needed to sustain a business. If you understand…
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How to Deliver a Great Speech
Eloquent speech is not from lip to ear, but rather from heart to heart. ~William…
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The Golden Ratio for Social Marketing
Enthusiasm inspires others. But you can overdo it. Before people can buzz your work, you…
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4 Storytelling Essentials for Your Marketing Message from a Professional Storyteller
Your brand is a story that is always being told. These timeless techniques really work.…
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Before & After Brand Transformations
Get into the habit of noticing and studying brand logos. Your brand becomes the architect…
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Getting Others to Tell Your Marketing Story: A Primer
First rule of buzz marketing: Make sure your story is worthy of telling. Early on,…
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People Don’t Care About Your Brand
People care about what you can do for them. It's true. People don't care about…
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The Beginner’s Guide to PR for Start-ups
Everything you do or say is public relations. Most new entrepreneurs do not have a…
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7 Reasons Your Business Plan Will Fail and What to Do About It
What is the one thing you can do today to move your business forward? Sometimes…
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The 7 Principles of Conversion-Centered Website Design
Successful websites use psychology and persuasive design to increase conversions. The good folks at Unbounce…
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26 Time Management Hacks I Wish I’d Known at 20
We all get 24 hours each day. Make the most of them. Etienne Garbugli has…
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Better Organic Search Results Require Planning Ahead
SEO is not rocket science. But you do need to use your head and have…
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