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3 Ways to Make Money by Licensing Your Content to Brands

image - SMARTSTART Processes

Are you missing out on opportunities to license your blog content to brands?

Content licensing is one way of leveraging your investment in content development while increasing the distribution of your work. The team at Written offers a marketplace for proven content supporting both bloggers and brands.

There are three types of content license you can consider:

  1. Content and Traffic License — This license moves the content over to the brand’s site, along with the audience. Visitors who attempt to read the article on the publisher’s site are redirected to the article on the brand’s website until the license ends. While the content appears on the brand’s site, the content cannot be changed, and the article is properly by-lined and includes a bio.
  2. Page Re-Branding License — This license replaces the styling around article on the original publisher’s site. Think of this as a single page sponsorship where the brand buys out all the ad units on one article. It’s an especially effective way to target a very niche audience.
  3. Syndication License — This license allows the brand to reprint the content on the brand’s blog but does not move traffic. Written.com ensures proper attribution including a rel=canonical tag which ensures that search engines perceive the licensed copy as a syndicated copy.

Go here to learn more about how you might be able to create a new revenue stream for your business by licensing your content using this new service. (Registration is simple but does require installing a plug-in on your WordPress site to complete the process.)